“We’ve grown so much over the years, and as a team of 20+, we wanted a new name and brand that reflected our diverse and collective strength and energy.”
Newcastle, 2 Feb 2023—Well-known local company Monica Clare Recruitment has just announced an official rebrand and name change. Now, Verve Partners, the change represents how the business has evolved and who they are today.
“In the beginning, the business was about two people, but we’re now in a very different position”, says CEO and founder Clare Ferguson. “We’ve grown so much over the years, and as a team of 20+, we wanted a new name and brand that reflected our diverse and collective strength and energy.”
Verve was chosen as it means vigour, enthusiasm, vivacity and vitality, all words that sum up who they are, their true values and their approach to recruiting: growing vibrant careers, cultures and cultures and communities.
But while their name, look and feel have changed, Verve Partners’ three Directors, Clare, Simon Rutten and Krystle Parker, are keen to stress that their clients and candidates will still experience the same quality, people-focused service they’ve come to expect from the team.
“We haven’t changed what we do. This evolution is something that’s been slowly happening over the past few years, says Executive Director Simon. “The main difference is in our physical offering and how we’re representing what we now deliver.”
“Over the past 12 months, we’ve grown and moved outside the Newcastle and Hunter region, including opening a new office in Wollongong. This gives us the opportunity to strengthen our relationships with clients, wherever they’re located.”
As the team has grown, they’ve added to their industry specialisms. They’re also laser-focused on building longer-term relationships and offering clients holistic consulting and advisory services via a new HR Consulting arm and Partnership Package.
“I’ve never worked with a more experienced, high-calibre team in the 22 years I’ve been in recruitment,” says Clare. “I’m so proud of what we achieve every day and the passion and energy they bring.”
“We’re so excited for this rebrand and where the business is headed,” says Executive Director Krystle. “We’re reimagining recruitment and believe we bring something different to the market. Our goal as Verve Partners is to continue to grow and see the business flourish. Watch this space!”